Filmmakers often struggle to find an artistic and creative
way to communicate the theme of their work with elaborate plans and on-site
filming. But sometimes the exact opposite does the job in a more memorable way.
Seed Audio-Visual Communication AG, Zurich won a Certificate
for Creative Excellence in the 2016 U.S. International Film & Video
Festival for "Swiss Life: Facts,"
an introduction and overview of the Swiss Life Group, Zurich, its markets and
its life and pensions and financial solutions. It is an entertaining
information film that helps the viewer become familiar with the corporation.
But it is Seed's second entry, "Swiss Life:
Self-Determination," which also captured a Certificate for Creative
Excellence, that can grip its viewer in the first few seconds and hold
attention. The film covers three minutes in which persons from 3 years to 103
years of age explain in a sentence or two what self-determination means to
them. It underlines the Swiss Life Group's point that we all want to be in a
particular place in life and that to get there we should do some careful
planning for our financial security, in essence that a key to a longer,
self-determined life is financial preparation. The message is blended with
precious faces and lots of smiles as participants open their hearts about what
is most important to their happiness.
Seed Audio-Visual's Producer for the film was Felix
Courvoisier; Director: Elias Ressegatti; and Editor: Christoph Menzi. Cinematographer
was Daryl Hefti and Writer was Sam Knaus.
Triplets Studio provided sound by Christian Schlumpf, Martin
Skalsky and Michael Duss. Watch the video at https://www.youtube.com/watch?v=yVt5j7vcpzo
Other Swiss awards included:
The Swiss Armed Forces Electronic Media Center, Bern,
captured a first place Gold Camera Award for "Touch the Limits-Being
Better When It Counts" in Professional Development & Continuing
Education. The entry also was named Best of Festival in the Education category.
The film was made for SPHAIR, Dubendorf. The film informs the viewer of the
challenges awaiting if a decision is made to try out for the Parascouts, who
may do covert reconnaissance and information-gathering for 10 days at a time as
an element of the Swiss Armed Forces. The Producers were Markus Lengen and Mike
Lüscher; Director: Christian Dietiker;
Cinematographer: Marc Bachmann; Editor: Simon Kipfer and Sound: Silvio
Ramseier.
The Swiss Armed Forces also won a Certificate for Creative
Excellence for "Cooperante-Joint Rescue Mission" in Corporate: Public
Relations. During Exercise Cooperante, civilian rescue teams, the Swiss civil
protection organization and the Swiss Armed Forces practiced the operations
they would need to perform well in the event of a major emergency to guarantee
the safety of the public.
Other Swiss entries earning awards: International Trade
Center, Geneva, earned a Certificate for "An Introduction to Kayah State,
Myanmar" in Corporate: Tourism Films; and Lichtspiele 'The Film Agency,'
Zurich, took a Certificate for "SBB The Heartbeat of Switzerland" in
Corporate Communications: Employee/Internal.
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